In the exercise category, the search frequency of "Mirror Workout, fitness mirror" has increased the most. Fitness mirror refers to a fitness screen equipped with a camera and sensors, which can play various fitness courses and correct the user's fitness movements at the same time. Home fitness equipment.

In fact, fitness mirror products have captured the consumer's mentality of buying hardware products = asking for private education to lay out the business model of hardware + content. Therefore, the differentiation of content operation and social interaction has become the competition of fitness mirrors. important part. Smart fitness mirror products on the market generally include long-term paid content such as customized fitness plans, fitness video classes, and live broadcasts.